Grow Traffic & Conversions

When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help with SEO" — start with an audit. For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema-markup. For AI search optimization, see ai-seo.

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," or "CTA copy." For email copy, see email-sequence. For popup copy, see popup-cro.

When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," "building many pages for SEO," "pSEO," "generate 100 pages," "data-driven pages," or "templated landing pages." Use this whenever someone wants to create many similar pages targeting different keywords or locations. For auditing existing SEO issues, see seo-audit. For content strategy planning, see content-strategy.

When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," "why isn't this page working," "my landing page sucks," "nobody's converting," "low conversion rate," "bounce rate is too high," "people leave without signing up," or "this page needs work." Use this even if the user just shares a URL and asks for feedback — they probably want conversion help. For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.

When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," "breadcrumb schema," "Google rich results," "knowledge panel," "star ratings in search," or "add structured data." Use this whenever someone wants their pages to show enhanced results in Google. For broader SEO issues, see seo-audit. For AI search optimization, see ai-seo.

When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, application forms, survey forms, or checkout forms. Also use when the user mentions "form optimization," "lead form conversions," "form friction," "form fields," "form completion rate," or "contact form." For signup/registration forms, see signup-flow-cro. For popups containing forms, see popup-cro.

When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," or "how long should I run this test." Use this whenever someone is comparing two approaches and wants to measure which performs better. For tracking implementation, see analytics-tracking. For page-level conversion optimization, see page-cro.

This skill should be used when the user asks to "analyze backlinks", "check link profile", "find toxic links", "link building opportunities", "off-page SEO", "who links to me", "I have spammy links", "how do I get more backlinks", or "disavow links". Analyzes backlink profiles to understand link authority, identify toxic links, discover link building opportunities, and monitor competitor link acquisition. Essential for off-page SEO strategy. For internal link analysis, see internal-linking-optimizer. For competitor link profiles, see competitor-analysis.

Nuxt SEO meta-module with robots, sitemap, og-image, schema-org. Use when configuring SEO, generating sitemaps, creating OG images, or adding structured data.

Search Engine Optimization specialist for content strategy, technical SEO, keyword research, and ranking improvements. Use when optimizing website content, improving search rankings, conducting keyword analysis, or implementing SEO best practices. Expert in on-page SEO, meta tags, schema markup, and Core Web Vitals.

Perform a focused SEO audit on JavaScript concept pages to maximize search visibility, featured snippet optimization, and ranking potential

Optimize for search engine visibility and ranking. Use when asked to "improve SEO", "optimize for search", "fix meta tags", "add structured data", "sitemap optimization", or "search engine optimization". Do NOT use for accessibility (use web-accessibility), performance (use core-web-vitals), or comprehensive site audits covering multiple areas (use web-quality-audit).

Landing page conversion optimization with layout rules, hero section design, and CTA psychology. Covers above-the-fold formula, social proof placement, mobile design, and F-pattern reading. Use for: startup landing pages, product pages, SaaS marketing, conversion optimization. Triggers: landing page, hero section, above the fold, conversion optimization, landing page design, cta button, hero image, landing page layout, saas landing page, product page design, conversion rate, landing page best practices

Conversion Copywriter Specialist. Use this for landing page copy, email sequences, and optimizing conversion rates.

Create conversion-focused SaaS landing page copy using the PAS framework. Use when writing landing pages, sales pages, or conversion-focused web copy.

Help users build content marketing strategies. Use when someone is starting a blog, building SEO, creating thought leadership content, or deciding on content formats and distribution channels.

This skill should be used when the user asks to "set up Google Shopping", "create product feed", "Merchant Center setup", "shopping ads feed", or mentions Google Merchant Center, product feeds, or shopping ads. Creates technical implementation plans for product feed optimization and Google Shopping campaigns.

Maintain SEO metadata and sitemap/robots generation for this Next.js site. Use when changing titles/descriptions/OG images, canonical URLs, NEXT_PUBLIC_SITE_URL, next-seo configuration, or when adding sitemap.xml/robots.txt via next-sitemap.

Complete SEO skill for technical audits (Core Web Vitals, site speed, crawlability/indexation, robots/sitemaps/canonicals, structured data, mobile, security, internal linking), SEO marketing strategy (keyword research, content planning, competitive analysis, E-E-A-T), operational workflows (cross-team collaboration, OKRs), link building, local SEO, international SEO (hreflang), and multi-platform SEO (Google, YouTube, Reddit, social). Updated for January 2026.

Use when optimizing conversion rates, designing A/B tests, or improving landing pages. Covers A/B testing methodology, landing page optimization, form design, statistical significance, funnel analysis, and CRO prioritization frameworks.

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," or "lifecycle emails." For in-app onboarding, see onboarding-cro.

Primary source of truth for all Klaviyo email and SMS marketing data including campaigns, flows, metrics, events, lists, segments, and profiles. Activate when the user asks about email campaigns, marketing automation, email flows, or subscriber data. Not for cross-source analysis joining marketing data with other systems.

SEO markup patterns for Astro lead generation sites. Meta tags, Open Graph, Schema.org, sitemap, robots. Use for all SEO implementation.

Add a new SEO audit metric to the scoring system. Use when extending the SEO analysis, adding new quality checks, or improving the audit dashboard.

Improves existing UI by converting Flow A/B-test learnings into concrete hypotheses, variants, and evaluation plans. Use when the user asks to optimize an existing screen, increase conversion/retention, or diagnose why a current UI is underperforming.

Create distinctive, high-converting landing pages combining proven conversion elements with exceptional design quality. Build beautiful, memorable landing pages with Next.js 14+ and ShadCN UI that avoid generic AI aesthetics.

Use when designing or rewriting a high-converting landing page (single-offer page) for SaaS/apps/services. Covers structure, layout patterns, conversion strategies, copywriting, SEO/AEO, and common pitfalls.

Add a new schema.org structured data type to the Saman SEO plugin. Use when adding support for new schema types like Recipe, Event, Product, etc.

Generate Shopify product page content that converts browsers into buyers. Covers HTML description structure, title strategy, meta descriptions, and on-site conversion copy for luxury bathroom hardware. NOT for Shopping feed ads — this is storefront content.